Northern Digital dark gradient background
Web & UI Design

Websites That
Actually Convert.

We design websites that make visitors smile (and click). From beautifully designed pages to intuitive user journeys, we sharpen our digital crayons to create websites that don’t just look good — they work brilliantly.

Project investment: £2,500–£4,500/project
Dave Head
What You Get

Web & UI Design

No fluff. No jargon. Just proper work that moves your business forward.

User-Centric Design

A great website isn’t just about looking pretty — it’s about creating an effortless experience that makes visitors feel at home. Every page, button, and interaction is designed around your users.

Mobile-First & Responsive

Mobile visitors aren’t an afterthought — they’re your audience. We build websites designed to look fantastic and work beautifully on every screen, from phone to desktop.

Custom-Built from Scratch

Your business is unique, and your website should reflect exactly that. We custom-build websites from scratch, tailoring every feature, page, and pixel to perfectly match your brand.

Local Specialists

We’re proudly Northern and passionate about helping local businesses thrive online. Your website is often the first impression customers have of your business — make sure it’s brilliant.

WCAG 2.1 AA Accessible

Every site we build is accessible by default. Proper contrast ratios, keyboard navigation, screen reader support, semantic HTML, and aria labelling — tested against the WCAG 2.1 AA standard so all of your customers can use your site.

Why Web Design Matters

Why Brilliant Web Design Matters
for Your Business.

Your website is often the first impression customers have of your business — make sure it’s a brilliant one. Whether you’re selling cakes in Sunderland, running an agency in Newcastle, or launching an online shop from Durham, a great website turns curiosity into clicks, calls, and conversions.

  • First impressions happen in under 3 seconds — make yours count
  • A mobile-first site reaches 93% of your audience (just like at Gentoo)
  • Custom-built code means faster load times and better Google rankings
  • Websites that convert visitors into customers, not just impress designers
Why Northern

Why Choose Northern
for Web Design.

Choosing a web design team should be as simple as picking your favourite biscuit. We keep things clear — no endless back-and-forth, no disappearing designers, just honest creativity that delivers results.

Custom-Built, Not Templates
Pure HTML/CSS built for speed and SEO. No WordPress themes, no page builders, no bloat.
You Own Everything
Your domain, your code, your data. No lock-in, no hostage-taking. It’s yours from day one.
Speed That Converts
Our Gentoo Homes site loads fast with no bloat. Fast sites rank higher and convert better.
Strategy Before Pixels
We start with your business goals, not a mood board. Every design decision is tied to measurable outcomes.
Accessible by Default
WCAG 2.1 AA compliant out of the box. Proper colour contrast, keyboard navigation, semantic HTML and screen reader support — not bolted on at the end.
Local Web Design

Helping Local Businesses in
Newcastle, Sunderland & Durham.

From Newcastle’s city centre to Sunderland’s seafront and Durham’s historic heart, we help North East businesses stand out online with websites that work as hard as they do.

+58.61%
Views Per User (Gentoo Homes)
+85.07%
Engagement Time
Fast
Pure HTML, No Bloat
4 Months
Average Delivery
Web & UI Design Projects

Our Work in
Web & UI Design.

Testimonials

What Our Clients Say

Real recommendations from real people.

“I’ve been incredibly impressed with David’s quality of work since I started working with him back in 2014. He still amazes me with his creativity, the speed of delivery plus he always keeps his word when he sets a time frame. You couldn’t work with anyone else who could be as collaborative, as creative, as David.”

MV
Mark Voermans
Enterprise Sales, Cloud & AI — Client since 2014

“Dave’s creativity was important to the creation of Gentoo’s outstanding new website. His designs are not only visually engaging but also meet accessible standards and user needs. He goes above and beyond to meet deadlines, displaying dedication and perseverance to ensure designs meet user needs.”

LM
Lisa McClure
User Centred Design Researcher — Managed Dave at Gentoo

“Dave has an unmatched level of creativity and energy — when you place these two together you get a creative genius who does not stop until he takes the project from good to great. His commitment to the brand standards is contagious. I am confident Dave will be a true asset in any team.”

AP
Alina Pascarel
citizenM Hotels — Worked with Dave on brand design
Web & UI Design FAQ

Common Questions

Everything you need to know about our Web & UI Design service.

Most websites take 4–8 weeks from kickoff to launch. At Gentoo Homes we rebuilt the entire site in 4 months and saw +58.61% views per user immediately. We set honest timelines from day one.

We custom-build everything. No templates, no page builders, no WordPress themes. Pure HTML/CSS built for speed, SEO, and conversions. Our Gentoo Homes site loads fast with no bloat.

Every website we build is mobile-first. At Gentoo, 93% of users were on mobile — so we designed for that first, then scaled up to desktop.

We can help with hosting setup and ongoing maintenance. From day one, you own everything — your domain, your data, your code. No lock-in.

Yes — every site we build meets WCAG 2.1 AA. That means proper colour contrast, full keyboard navigation, screen reader support, semantic HTML, and aria labelling. Accessibility isn’t an upgrade or an afterthought; it’s built in from the first wireframe.

Google Reviews

What clients say

Real reviews from businesses like yours.

5.0 (32 reviews)

Had a website made from scratch was done within 4 days and turn around was great.

R
Reece Storey
Web Design

Great service overall. It's been a real pleasure working with Dave and his team. They've helped strengthen our business presence and brand identity through our website and are always on hand to offer support and go the extra mile. We're looking forward to continuing to work with Dave and the Northern Digital team on future projects as our business grows.

B
Ben Wilson
Web Design, Branding

Very good experience, very knowledgable and trustworthy. Highly recommend.

F
Flix Electrics
Web Design
Explore More

Other
Services.

Northern Digital dark gradient background
Free Strategy Audit

What's costing you growth?
Let's find out. For free.

Book a free 30-minute strategy audit with Dave. We'll look at your marketing, find what's not working, and tell you exactly where to focus. No waffle. Just a canny plan you can act on.

No contracts Free consultation Reply within 24hrs

Request Your Free Audit

Takes 30 seconds. No jargon, just results.

Get In Touch

Let's Colour-in
Together.

Ready for a colourful conversation about your next big idea? We'll bring the crayons, you bring the dreams — and maybe biscuits.

Email
hello@northern.digital
Phone
Location
Business & Innovation Centre, Sunderland SR5 2TA
Send Us a Message
No jargon, just results. Fill in the form below and we'll get back to you within 24 hours.


5.0 Google Reviews
30+ Case Studies
13+ Years Experience
12 LinkedIn Recommendations
Google Partner · Meta Partner · Adobe Certified · WCAG 2.1 AA · Disability Confident · Living Wage