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Case Study

Bespoke Vinyl:
Bold rebrand, high-impact transformations.

A bold rebrand for Bespoke Vinyl, a custom vehicle wrapping business built for high-impact transformations.

  • WHO — Bespoke Vinyl
  • WHAT — Logo Design, Brand Guidelines, Icon Set, Vehicle Mockups, Print Assets
  • WHEN — 2025
  • WHERE — Sunderland, North East England
  • HOW — Research-led branding, versatile identity system
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Concept & Inspiration

Sleek, Bold &
Instantly Recognisable.

The brand identity for Bespoke Vinyl was fuelled by their drive to stand out in the saturated world of vehicle customisation. Based in Sunderland, the team wanted a look that matched their energy: sleek, bold, and instantly recognisable — whether plastered on a van or popping off an Instagram feed. The visual concept was built around a engaging “B” logo mark, with movement and strength baked in.

  • Engaging “B” logo mark with movement and strength baked in
  • High-contrast colour palette that feels fast, professional, and full of attitude
  • Designed to work across digital, print, merchandise and vehicles
Concept & Inspiration
Research & Conceptualisation
Research & Conceptualisation

A Unique Voice in
a Crowded Market.

We dug into competitor brands, wrapping industry trends, and local North East inspiration to ensure Bespoke Vinyl had a unique voice and visual presence in their market. The team wanted something versatile, so we designed a bold, stylised “B” that works at any size — from badges to billboards.

  • Clean typeface paired with fresh gradients and custom iconography
  • Icons highlighting services like tinting, signage, and vinyl wraps
  • Versatile mark that works from badges to billboards
Design & Delivery

From Screen to
the Real World.

We worked hand-in-hand with the client to refine and approve every element, making sure it all looked mint on screen and in the real world.

  • Complete brand guideline system with usage rules, typography, and patterns
  • Business cards, branded van mockups, and event banners
  • Print-ready assets for fast rollout across touchpoints
  • Custom icons for service clarity across social, web, and print
Design & Delivery
The Result
The Result

Bold, Consistent &
Unmistakably Theirs.

Bespoke Vinyl walked away with a fully-loaded branding package that looks professional, performs across all channels, and turns heads wherever it goes. From the back of a van to an Insta reel, it’s bold, consistent, and unmistakably theirs.

  • Logo Design & Brand Guidelines
  • Icon Set & Pattern System
  • Vehicle Mockups & Signage
  • Business Cards & Print Assets
  • Full Digital & Print Brand Toolkit

Bespoke Vinyl

Get your digital crayons sharpened today!

What could we do for you?

Gallery

Screenshots
& Photography

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Google Reviews

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5.0 (32 reviews)

Had a website made from scratch was done within 4 days and turn around was great.

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Reece Storey
Web Design

Great service overall. It's been a real pleasure working with Dave and his team. They've helped strengthen our business presence and brand identity through our website and are always on hand to offer support and go the extra mile. We're looking forward to continuing to work with Dave and the Northern Digital team on future projects as our business grows.

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Ben Wilson
Web Design, Branding

Very good experience, very knowledgable and trustworthy. Highly recommend.

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Flix Electrics
Web Design
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