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Case Study

STACK x Cazcabel:
Launch Photography for a Margarita.

Drinks photography for the launch of a new Cazcabel tequila margarita at STACK Sunderland.

  • WHO — STACK Sunderland & Cazcabel Tequila
  • WHAT — Cocktail Photography: Promotion Imagery for New Drinks & Live Events
  • WHEN — 2024
  • WHERE — Sunderland
  • HOW — Product close-ups, shot on location at the venue
Margarita Cocktail Shoot - image 2 Margarita Cocktail Shoot - image 4 Margarita Cocktail Shoot - image 5 Margarita Cocktail Shoot - image 6 Margarita Cocktail Shoot - image 7 Margarita Cocktail Shoot - image 8 Margarita Cocktail Shoot - image 9
The Brief

Show the Cocktail,
Capture the Mood.

STACK is known for its independent traders and a lively crowd. The photos needed to show the new drink and its ingredients clearly, in a way people would want to share.

  • Close-ups of the drink and its packaging
  • Images people would want to share
The Brief
The Approach
The Approach

Shot Where
It’s Served.

We photographed the margarita at STACK, not in a studio. Close-ups put the drink, its ingredients and its packaging front and centre. People often decide whether to try a new drink from pictures like these, so every detail mattered.

The Result

Ready for
Launch Posts.

STACK and Cazcabel got a set of product shots to promote the launch and future events. We’ve picked seven for this page.

The Result

STACK x Cazcabel

Launching a new drink? We’ll shoot it where it’s served.

What could we do for you?

Gallery

Screenshots
& Photography

Margarita Cocktail Shoot - image 2
Margarita Cocktail Shoot - image 4
Margarita Cocktail Shoot - image 5
Margarita Cocktail Shoot - image 6
Margarita Cocktail Shoot - image 7
Margarita Cocktail Shoot - image 8
Margarita Cocktail Shoot - image 9
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