Transform Your Business: Northern’s Digital Strategies for the North East
Hello there! Welcome to the Northern blog. I’m Dave, and I’m thrilled to chat with you today about how Northern is helping businesses right here in the North East—whether you’re in Newcastle, Sunderland, Durham, or beyond. We’re committed to delivering sleek, eye-catching designs and smart digital marketing strategies that aren’t just impressive on the surface, but tangibly boost your business results.
Web Design & Development
Here at Northern, we’re passionate about crafting websites that aren’t just pretty faces. Imagine a beautifully redesigned website that naturally guides your visitors to take action, whether that means making a purchase, booking a table, or signing up for your newsletter. For example, we recently partnered with a local restaurant and, through a revamped website and improved booking systems like SevenRooms and Design My Night, increased their direct bookings by 32%. Now, that’s what I call results!
Branding
Your brand is your business’s personality online—and it should be unforgettable. We work with you to create visually striking identities that make your business unforgettable to customers in the North East. Think bold logos, thoughtful colour selections, and typography that speaks your language. Take the case of a Newcastle-based tech startup: our branding refresh helped them clearly convey their professional identity to investors, securing essential funding for their growth.
Digital Marketing
Every pound counts in digital marketing, which is why our campaigns are data-driven to deliver real, measurable growth. Whether it’s social media, Google Ads, Facebook Ads, or email campaigns, we’ve got you covered. For a hospitality client, our improved Google Ads campaigns delivered a remarkable 32% increase in bookings within the first month. Now, that’s a return on investment!
Photography & Videography
We believe a picture—or video—is worth a thousand words, especially online where attention is limited. Our professional photography and videography services will make your business shine, drawing in customers who can’t resist an enticing image or engaging story. For instance, our work with a Sunderland restaurant led to an 85% increase in social media engagement, turning online interest into actual visits.
Conversion Rate Improvement (CRO)
We’re fascinated by the flow of customers online. By analysing where potential customers lose interest, we make strategic changes that eliminate obstacles and increase conversions. Take a Durham restaurant we worked with that saw an 88% rise in organic conversions—all because of some intelligently positioned booking integrations and improved site photos.
SEO & PPC
We’re all about helping your business get noticed. Our SEO and PPC strategies are crafted to make your website easier to find. For our hospitality client in Newcastle, our tailored SEO efforts increased organic traffic by an impressive 145%, enhancing sales and lowering bounce rates significantly.
The best part? These aren’t just theoretical ideas—they’re real solutions with real outcomes that our clients experience regularly. Northern is committed to helping local businesses in the North East soar online through strategic, result-focused digital solutions.
So, let’s grab a coffee and discuss how we can make your business flourish online. After all, a more user-friendly website and a robust digital presence might just be the game-changer you’ve been searching for.
Ready to take the next step? Contact us today, and let’s see what we can achieve together.
